Real estate website pricing

Pay once. Own it. No monthly platform fee.

Two clear ways to get a lead-ready real estate website. Both are built on WordPress you own, the final number for a custom build is set on your free consultation.

A finished real estate website on a laptop, beside the files, brand sheets and key handed over with it
from $685One-time, you own it
No lock-inNo monthly platform fee
★ 5.0 · 180+ verified reviewsTop Rated · UpworkLevel 2 · FiverrIDX BrokerShowcase IDXiHomefinderA-List Vacation HomesEmpyrean Real Estate★ 5.0 · 180+ verified reviewsTop Rated · UpworkLevel 2 · FiverrIDX BrokerShowcase IDXiHomefinderA-List Vacation HomesEmpyrean Real Estate★ 5.0 · 180+ verified reviewsTop Rated · UpworkLevel 2 · FiverrIDX BrokerShowcase IDXiHomefinderA-List Vacation HomesEmpyrean Real Estate
Choose your plan

Two clear ways to own it.

Launch

You own it · no monthly fee
$one-time

For agents who want a professional, lead-ready site, fast.

  • Up to 10 pages, designed for you
  • Basic IDX & MLS integration, your listings go live and capture leads
  • Lead-capture forms
  • Mobile-first, fast-loading build
  • SEO foundations so you can be found on Google
  • Built on WordPress you own
  • Most sites live in 2 to 4 weeks
Do the math

Compare it to what you’re paying now.

Renting a platform$2,780–$9,080first year at AgentFire’s published prices; other platforms vary
  • Setup fee, then a recurring subscription
  • The site stays live only while you subscribe
  • Hosted on the platform’s servers
RecommendedOwning with Reaplexfrom $685one-time, then it’s yours
  • Pay once for the build
  • You own the site
  • Hosting and IDX billed by those providers

Platform figures are AgentFire’s published prices, checked October 8, 2026; other platforms price differently. Reaplex is not affiliated with any platform named here.

No surprises

What else to budget for.

The build is one-time. A few running costs are billed by the providers themselves, so you always see the real number.

01

Hosting

Paid to the host you choose, in your name. We help you pick one and set it up.

02

IDX provider

IDX Broker, Showcase IDX or iHomefinder bill you directly; the fee depends on your MLS.

Check your MLS
03

Care plan, optional

Updates, backups and small edits from $99/mo, only if you want them. Cancel anytime.

See care plans
What you get

Launch vs Custom, at a glance.

FeaturesLaunchCustom
PagesUp to 10Unlimited, fully custom
DesignPremium layoutFully bespoke
IDX & MLSBasicAdvanced (map/polygon, saved searches, routing)
Lead captureFormsForms + routing + CRM
MigrationNot includedIncluded
OwnershipYou own itYou own it
Asraful did a great job and went beyond what I expected. Very professional service, deep understanding of the real estate market and I’m very satisfied with the work that was delivered a few days before the deadline. No regrets choosing him over others!
Jawaad AbdulazizJawaad AbdulazizSoFlo Homes Group · Fiverr
No surprises

Real estate website pricing questions, answered.

Is the price really one-time?

Yes. You pay for the build and own the result. An optional care plan exists for ongoing help, but it’s not required.

What’s the difference between basic and advanced IDX?

Basic gets your MLS listings live with search and lead capture. Advanced adds map/polygon search, saved-search alerts, advanced lead routing, and deeper CRM/automation, sized to your market.

Are there hidden fees?

No. Third-party costs you’d pay anyway (your MLS/IDX provider fees, hosting, domain) are yours and transparent; we’ll tell you exactly what to expect.

Do I have to sign a long-term contract?

No. There’s no lock-in. You own the website.

How long does it take?

Most sites go live in about two to four weeks.

Still deciding?

Book a free consult and get a clear number.

Tell me about your market and I’ll map the plan, the IDX/MLS setup, the timeline, and exactly what it costs to own your site, no pressure.

Asraful Islam, founder of ReaplexHave a project in mind? Let’s talk.